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// KASASA / B2C MARKETING DESGIN //

B2C DIGITAL MARKETING DESIGN

Worked as an in-house marketing designer for the B2C team. Created assets using a creative management platform (Thunder), Interactive Content site (Ceros), and Creative Suite to track and implement assets into the Trade Desk for the Digital Marketing team.

IMAGE ASSET MANAGEMENT TOOL

designed and developed a 12-month interactive image rotation schedule to be used in digital and social channels including 192 unique images across 2 brand campaigns

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the calendar can be viewed live here: http://view.ceros.com/kasasa/main-nav/p/1

// site layout //

// nested calendars / lightbox feature //

DIGITAL DISPLAY ADS

created interactive display ads in CMP platform according to FDIC standards.

example ad can be viewed live here: https://viewad.at/afk5cash85

// created interactive display ads in CMP platform according to FDIC standards.

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example ad can be viewed live here: https://viewad.at/afk5cash85

// 6 ad sizes w/ hover function for disclaimer language //

// different templates for multiple campaigns and products //

// example A/B test - used to optimize creative templates, images and copy //

SOCIAL ADS

created thousands of assets for use in social channels

// example A/B test - used to optimize creative templates, images and copy //

// batch-processed hundreds of images for compliance and  branding/watermarking //

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